Enertech Customer Story | Nomad eCommerce
Customer Success Story
Enertech Global
Founded in 1996, Enertech Global is a leading provider of geothermal heat pumps and renewable energy products. Starting as a distributor, Enertech expanded by acquiring Hydron Module in 2007 and partnering with NIBE Industrier AB in 2011. Today, Enertech designs, manufactures, and distributes three innovative geothermal brands (and their accessories), all earning industry recognition for quality and efficiency.
CRM/ERP
Microsoft Dynamics / SAP R3
Industry
Geothermal heat pumps
Dealer Portal
PAIN POINTS SOLVED
Warranty Claims/Registration, Dealer/Installer Support, Parts Look-Up
The Goal
Enertech Global, a mid-sized manufacturer of geothermal heat pumps, needed to modernize its distributor/installer support system to stay competitive against much larger competitors, such as Siemens and Mitsubishi. They had three goals in developing their Nomad-powered dealer portal.
- Reduce the time their team spent on repetitive support tasks.
- Improve warranty registration and management.
- Enhance dealer and distributor satisfaction.
The Solution
Enertech leveraged Nomad eCommerce to build their robust dealer portal. The decision to develop this system was driven by the need to remain competitive with larger manufacturers who already offer advanced online digital tools to their distributor and installer networks.
Unit warranty registration, claims, and overall management were critical concerns. They needed a centralized, automated platform that could ensure unit traceability and part accuracy by tying model and serial numbers to a detailed bill of materials so dealers and distributors can independently manage unit information, manage warranty claims, order parts, and access needed documentation.
Warranty Registration
A critical requirement for the Nomad portal was its ability to manage warranties by supporting the already established interconnectivity between unit serial numbers, encoded model numbers, and the bill of materials.
Enertech works with distributors and installers to assign serial numbers to each unit, linking them to a specific model number to ensure accurate component identification and part traceability. While the serial number aligns part information to a unit, details like the installation date or installer are not captured unless provided during registration.
The registration process requires a validated serial number* to ensure accuracy and prevent duplicate entries. If the serial number is not valid, the user receives a notification. If a valid serial number is entered in the portal, the model number will auto-populate.
Users are then able to input the installation date and provide critical customer-oriented details such as whether the unit is for commercial or residential use, the location, the purchasing source, and the technician or company who installed it.
Once the serial number and other details are entered, the Nomad platform syncs with the unit’s bill of materials, giving distributors, installers, and support teams access to component serial numbers, installation dates, warranty status, claims history, and associated parts, while Enertech retains full warranty ownership.
"By tying the main serial number to the components' serials, the system ensures traceability, simplifies warranty management, and guarantees that the information remains accurate throughout the unit’s lifecycle."
Nomad’s ability to sync with the bill of materials is crucial because even units of the same model can have slight variations in their parts due to customizations or installation adjustments. For instance, one unit might require a larger air coil, a different filter grade, or a repositioned motor to meet specific installation needs. The unique serial numbers assigned to each unit capture these differences, ensuring accurate tracking and precise component identification.
"The model and serial numbers work together to ensure accurate records, even accounting for unique component variations within the unit."
*Entertech employs a detailed encoding process to maintain the accuracy and integrity of its model numbers. Each model number is more than just an identifier—it serves as a roadmap to the components that should make up a specific unit. Serial numbers tie directly to a model number, which in turn is linked to a specific bill of materials.
For example, a model number—say GXT048A11MM1CSS— contains encoded information about the unit’s key components. For example “MM1” may be the compressor type while "GXT," "048A," and "CSS" could correspond to installation area or type of fan system or housing, etc. This encoding process allows Enertech to ensure that every unit is uniquely identified while maintaining a clear connection to its components.
A Note About Registered vs. Verified Serial Numbers
Enertech considers a unit validated when its serial number is assigned an encoded model number, ensuring it is recognized within their system. Full registration occurs only when customer details are linked to the unit, providing complete traceability and supporting warranty processes*.
*Warranty processes vary across manufacturers; while some require registration to file a claim, Enertech ensures flexibility by supporting claims even without prior registration.
Warranty Claims
The warranty claims process built by Nomad integrates seamlessly with Enertech’s serial/model number system. Submitting a serial number automatically populates the corresponding model number and gives users immediate access to warranty status, part details, and unit history. Claimants can order replacement parts, specify shipping locations, identify the homeowner, and detail the issue by selecting failure codes from a dropdown menu. They can also provide notes, upload images of the affected components, and view any needed documentation. This streamlined system ensures accurate claims and efficient resolutions.
Warranty Updates and Transfers
Nomad’s portal also streamlines ownership transfers while keeping warranty records accurate. Enertech requires registration for transfers, so, if the unit’s serial number is not registered, the user receives an alert. Once registered, any updates—such as transferring a unit to a new homeowner—are simple, ensuring records remain current for updates, recalls, or replacement parts.
The Results
Previously, Enertech’s support team fielded constant calls for serial number and part lookups, consuming valuable resources. Now, the portal automates much of this work, significantly decreasing support inquiries and freeing up staff for higher-value tasks. Dealers and distributors can independently manage unit information, track warranty claims, and access technical documents, simplifying their workflows and enhancing after-sale support for the customer.
The portal supports both exclusive and independent dealers, offering custom pricing for key partners while remaining accessible to smaller businesses. By implementing this system, Entertech has improved dealer efficiency, reduced operational burdens, and ensured it can compete effectively against much larger competitors in the heat pump market.
About Nomad eCommerce
Located in O’Fallon, IL, Nomad eCommerce offers over 20 years of experience in delivering B2B eCommerce platforms, fully synchronized with the ERP. Our service is designed for manufacturers and distributors, providing a robust SaaS solution that connects the ERP to digital platforms efficiently. Nomad addresses complex pricing, product configuration, shipping, checkout, and freight needs, alongside offering intuitive B2B self-service features.
ERP systems fully supported include Acumatica, Syspro, Macola, Epicor, Infor Visual, Netsuite, and Microsoft Dynamics 365,
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